Turn Events Into Experiences

RockCandy is the event engagement platform for organizers who want to delight attendees, activate sponsors, and prove value - with One Tap. All Access.

Engagement. Measured.

Give your audience something to tap into.

RockCandy bridges the physical and digital — creating event-driven experiences that engage attendees, unlock access, and deliver live insights. Built to be simple for independents, powerful enough for festivals and agencies, and ready to scale with you as your events grow.

Whether it’s scanning a badge, tapping a table tent, or checking into a geofenced hotspot, RockCandy makes every moment interactive. Designed for organizers, sponsors, and brands who want more than impressions — we turn engagement into measurable ROI.

Smart Merch in Action

Core Features

Event engagement, interactive content, and real-time analytics — all in one platform.

Frictionless Access

One tap or scan — no app required. Attendees connect instantly to content, activations, and experiences.

Location-Based Engagement

Unlock exclusive content and rewards tied to venues, VIP zones, or geofenced hotspots.

Real-Time Analytics

See every tap, scan, and interaction in real time — proving sponsor ROI and attendee engagement beyond vanity metrics.

Custom Experiences

Build branded flows with drag-and-drop blocks — from maps and media to polls, forms, and scavenger hunts.

RockCandy Admin Panel
Your Command Center

The RockCandy Admin Panel

Manage your event content, monitor engagement in real time, and deliver sponsor-ready reports — all from one simple, powerful dashboard.

  • Track engagement by time, location, and device
  • See top-performing content and interactions live
  • Control zones, polls, media, and activations
  • Manage multiple events with analytics per campaign
  • Export sponsor-ready ROI reports in seconds

Built for Organizers, Sponsors, and Creators

RockCandy powers in-venue engagement and measurable ROI across concerts, festivals, brand activations, and retail touchpoints — no app required.

Events & Festivals

Deliver interactive overlays, scavenger hunts, VIP access, and vendor promos—frictionless tap or scan, right on-site.

Agencies & Sponsors

Plan activations, capture real engagement, and export sponsor-ready ROI reports that go beyond impressions.

Bands & Artists

Turn every show into an experience. Unlock setlists, drops, and fan rewards with a tap or scan.

Venues & Retail

Make signage and packaging interactive to drive foot traffic, coupons, and loyalty—measured in real time.

Ready to Elevate Your Next Event?

We’re partnering with forward-thinking organizers, sponsors, and brands to shape the future of event engagement and measurable ROI. Want in?

Start Your Experience

Let’s grab a few details.

Prefer email? Reach us directly at info@rockcandy.ink

How It Works

Launch interactive, app-free experiences in minutes — then prove the impact with real-time analytics.

Plan Your Activation

Pick what you want attendees to do: unlock zones, join scavenger hunts, vote in polls, or redeem offers.

Build the Experience

Use drag-and-drop blocks to add maps, media, forms, and rewards. Gate content by time or location if you like.

Launch with Tap or Scan

Go live via QR/NFC on badges, signage, or table tents—no app, no logins. One tap. All access.

Measure & Report

Track interactions by time and location, see top-performing content, and export sponsor-ready ROI reports.

Live
“We’ve never seen fans engage with our merch like this. It’s not just a shirt — it’s a backstage pass, a call to action, and a story all in one.”

- Marketing Director, National Tour

FAQ

Got a Question?

Answers to common questions about RockCandy’s event engagement platform and ROI analytics.

What is RockCandy?

RockCandy is an event engagement platform for small-to-medium organizers. It powers interactive, app-free experiences. Think polls, scavenger hunts, VIP access, and sponsor activations, and provides real-time analytics to prove attendee engagement and sponsorship ROI.

Do attendees need to install an app?

No. RockCandy runs in the browser with a simple tap or scan (QR/NFC). No downloads, no passwords, no onboarding friction—just One Tap. All Access.

Can I use RockCandy without purchasing merch?

Yes. RockCandy is fully functional without merch — but our smart merch option takes it next level. Imagine wristbands that unlock zones, shirts that drop exclusive tracks, or stickers that carry the story forward. That’s where digital and physical truly merge.

What kind of experiences can I create?

Use drag-and-drop blocks to add maps, media, schedules, polls, forms, rewards, and more. You can time-gate or location-gate content (VIP zones, stages, sponsor areas) and even run simple scavenger hunts or offer redemptions—all without an app.

How does RockCandy measure engagement and sponsor ROI?

The dashboard shows taps/scans, unique visitors, interactions by time and location, top content, and more. Export sponsor-ready reports in seconds to demonstrate activation performance and justify future spend.

How do I get started?

If you’re ready to try something different, we’re partnering with forward-thinking teams of all kinds to launch pilot events. Hit the "Start an Experience" button to connect

Ready to turn your event into an experience?

RockCandy is invite-only right now, but if you’re serious about delighting attendees and proving sponsor ROI, you’re not just anybody.